The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses


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The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses - The Lean Startup "Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a...

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Détails The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Le Titre Du LivreThe Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
EAN9780307887894
AuteurEric Ries
ISBN-100307887898
LangueAnglais
Nombre de pages336 pages
EditeurCurrency
CatégoriesBusiness & Investing
Évaluation du client5 étoiles sur 5 de 444 Commentaires client
Nom de fichierthe-lean-startup-how-today-s-entrepreneurs-use-continuous-innovation-to-create-radically-successful.pdf
La taille du fichier22.61 MB